How Consultants Can Package & Sell AI-Enabled Offers (Even If They’re Not Tech Experts)

There’s a shift happening in the consulting world.
Clients are no longer satisfied with theory, slides, or “transformation roadmaps.”

They want solutions.
They want outcomes.
And they’re asking the same question over and over again:

Here’s the opportunity:
You don’t have to be a tech expert to sell AI-enabled offers.
You just need to know how to connect business pain with real-world tools—and guide clients through change.

Let’s break down exactly how to do it.

First: What Is an AI-Enabled Offer?

An AI-enabled offer is any consulting service that either:

1. Uses AI in the delivery (e.g., automating research, content, workflows)

2. Helps the client adopt AI in a specific area of their business

It’s not about writing code.
It’s about using existing tools, platforms, and use cases to create value.

✅Examples of AI-Enabled Offers You Can Sell Today

1. AI Readiness Assessment

Audit your client’s processes and tech stack to identify where AI could save time, reduce costs, or unlock new value.

Who it’s for: Mid-sized companies that have heard of AI but don’t know where to start
What you include: A structured report, 3–5 use case ideas, and a readiness scorecard

2. GenAI Strategy Workshop

Run a 1-day or 2-day workshop to explore GenAI opportunities in marketing, ops, HR, or client service.

Who it’s for: Companies who want to get leadership aligned
What you include: A prompt pack, use case brainstorm, and a roadmap for experimentation

3. Process Automation Sprint

Help the client identify and automate one repetitive process using tools like ChatGPT, Make.com, or Zapier.

Who it’s for: Companies with lots of admin/manual work
What you include: Workflow design, tool setup, test run, training for the team

4. Client-Facing AI Bot Development (Using Off-the-Shelf Tools)

Build a custom support bot, internal assistant, or FAQ generator using tools like Intercom + GenAI, Notion AI, or Chatbase.

Who it’s for: Service-based businesses, SaaS companies, agencies
What you include: Content prep, bot training, deployment, and a short guide

5. Executive Prompt Training

Train leaders or teams to use ChatGPT/Claude effectively for planning, decision support, and communication.

Who it’s for: Founders, execs, senior consultants
What you include: A prompt library, live session, and 30-day follow-up access

💡 How to Package These Offers (Without Overcomplicating It)

You don’t need 15-page proposals or fancy tech decks.

Try this simple structure:

Examples: – “I help mid-sized service businesses automate their sales workflows using ChatGPT & Zapier—so they can close deals faster without more headcount.”
– “I help boutique consulting firms run GenAI strategy workshops for their clients—so they become the go-to AI partner, not the last to adapt.”

✨ Keep it outcome-focused.
✨ Price based on value, not hours.
✨ Bundle: report + workshop + implementation = irresistible.

💬 “But I’m Not an AI Expert…” Good. You Don’t Need to Be.

You’re not selling AI development.
You’re selling clarity, confidence, and business results.

Your value comes from: – Knowing your client’s pain
– Translating it into clear use cases
– Selecting easy-to-use AI tools
– Guiding implementation and change

That’s your superpower as a consultant.
AI is just the amplifier.

🚀 Final Word: Your Clients Don’t Want Tech. They Want Transformation.

They don’t care about the difference between GPT-3.5 and GPT-4.
They care about: – Not burning out their team
– Fixing broken processes
– Beating competitors
– Staying relevant

So stop waiting to be “ready.”
You are.
Start building and selling AI-powered offers now—before someone else does.

📩 Want to see exactly how to design these offers, price them, and pitch them?
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